Fira de Barcelona

Corporate and Professional Services

Fira de Barcelona is one of the most important trade fair organisations in Europe and a leader in the Spanish market, particularly in professional events.

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  • Local Agent-Distributor Store
  • Financial Subsidiary
  • Hotel Establishment
  • Commercial Subsidiary
  • Industrial Subsidiary
  • Franchise
  • Joint Venture
  • Representative Office
  • Online
  • Store
  • Direct Sales
  • Other

Officers:

Presidente del Consejo de Administración PAU RELAT
Director General CONSTANTÍ SERRALLONGA

BRANDS WITH OPERATING:

Name Original Acquired
4YFN
Alimentaria
Automobile Barcelona
B-Travel
Barcelona Building Construmat
Barcelona Meeting Point
Bizbarcelona
Caravaning
Cómic Barcelona
EASD, Congreso de la Asociación Europea del Estudio de la Diabetes
EAU, Congreso de la Sociedad Europea de Urología
Ecosalud
ESMO, Congreso Europeo de Medicina Oncológica
Fira Barcelona
Fòrum Gastronòmic de Barcelona
Graphispag
HostelCuba
IASLC. Congreso Mundial de Cáncer de Pulmón
Ibtm World
Industry From Needs Solutions
Infarma
IoT Solutions World Congress
ITMA, Salón internacional de Maquinaria Textil
Manga Barcelona
Mobile World Congress
Nice One Barcelona
Piscina & Wellness Barcelona
Retail & Brand Experience World Congress
Salón Internacional de la Logística (SIL)
Salón Náutico Internacional de Barcelona
Semana de la Formación y el Trabajo (Saló de l’Enseyament y Futura)
Smart City Expo World Congress
Smart Mobility Congress
Sónar Barcelona
UEG Week. Semana de la Gastroenterología
Valmont Barcelona Bridal Fashion Week
Vive la Moto Barcelona

Datos generales*:

Sales turnover 219 millions
EBITDA 2019 24.7 millions
Activities 1,100
Events 150
Exhibition sites surface area (m2) 400,000
Fairgrounds 2
International visitors in trade fairs 59%
International exhibitors 53%
Total Employees: 390

*In economic data, last exercise available

Fira de Barcelona is one of the most important trade fair organisations in Europe and a leader in the Spanish market, particularly in professional events. It hosts 150 fairs, congresses and corporate events, bringing together 30,000 direct and represented exhibiting companies and receives 2.5 million visitors from 200 countries and territories.

It has a gross exhibition area of nearly 400,000 m2, one of the largest in Europe, distributed across two venues: Montjuïc, one of the most emblematic venues in the world, located in the city centre, it was built in 1929 for the International Exhibition; and Gran Via, considered one of the largest, most modern and sustainable European venues, designed by the Japanese architect Toyo Ito, winner of the Pritzker Architecture Prize.

The gross surface area of the Gran Via venue, 240,000 m2, will increase to 300,000 m2 in 2024, once the extension works have been completed. The aim of this is to guarantee the growth of the trade fairs, to compete with the most important trade fair facilities in the world, to attract major events and to hold several events simultaneously.

In addition, from November 2021, Fira will take over the Barcelona International Convention Centre (CCIB in its Spanish initials) for a 25-year period. The consolidation of the management of the city’s three trade fair facilities will boost synergies and the international positioning of Barcelona as a leading trade fair location.

The institution has a clear international dimension. It helps companies, especially SMEs, to open up to new markets, promotes the presence of foreign exhibitors and visitors and works to attract major international events.  Its activity abroad is also noteworthy: it co-organises fairs in several countries, participates in the management of exhibition and convention centres and provides consultancy services to other organisers and exhibition venues. It has an extensive network of branches abroad and is a member of the major international trade fair associations (the UFI, EMECA, the ICCA and the International Latin American Fair Association, AFIDA – in its Spanish initials).

Fira de Barcelona is an important driving force for the economy and a platform for promoting companies, industrial and commercial activity as well as generating social and public value in the region. According to estimates by the University of Barcelona (UB), it creates a financial impact of 4.6 billion euros per year, 34,600 jobs and 899 million euros in tax revenue.

The institution combines tradition, innovation, competitiveness and technological development to meet the challenges of globalisation and changes in the trade fair market and has incorporated a clear commitment to the Sustainable Development Goals (SDGs) promoted by the United Nations into its corporate strategy.

Its international positioning is closely linked to the Barcelona brand, a city with a history in trade fair tradition for over a century.